Trade shows are great places for businesses to get new prospects. By renting booths and a timeslot to present your brand onstage, your business can get more exposure from potential investors and clients. You can even bolster this visibility further by handing out custom-made corporate giveaways for events, preferably with your company’s contact details printed on them. These can include items like lanyards, notepads, or personalized wristbands.
There are three reasons why these can be effective. First, they’re budget-friendly, meaning you can mass-produce them at a low cost. As a result, you can hand them out to as many prospects as necessary. Second, they’re useful as everyday items and can last longer as reminders of your brand. Lastly, they’re ideal for use as brand advertising space.
If you’re interested in giveaway ideas for your next trade show, here are some popular examples you can consider.
Notepads
Any office desk will always have a stack of post-it notepads on hand. After all, you’ll never know when you have to write something down and keep it in a place where you can easily see the reminder. This makes notepads an ideal giveaway for trade shows, especially if you have your company’s contact details printed on them. As an added option, you can also offer them bundled with branded ballpoint pens.
Reusable Bags
One thing common in every trade show is the amount of giveaways everyone tends to receive. It’s why some companies opt to hand out branded reusable bags for people to use. Not only does this give guests something useful to help carry their items during the show, it also gives your company the advantage of having some extra advertising space. Taglines, website URLs, and even simple logos can be printed on them, making it a popular choice for giveaways.
Flash Drives
Another office necessity is the flash drive. Nearly all of our files are stored in electronic form nowadays, and handing these out at trade shows is one way to attract people to your booth. Branded flash drives are relatively easy to produce and come in a variety of styles and capacities. From 4GB up to even 16GB capacity drives and above, you’ll have lots of options depending on your budget.
Lanyards
Also known as ID laces, these can be customized to showcase your company’s name and website. Not only is this cost-effective to produce, it’s also one of the most noticeable items anyone can wear. Depending on the length and width of the lanyard, you can have different kinds of slogans or messages printed on them. If your budget allows for it, you can also have different types of lanyards printed to showcase your company’s various services.
Bracelets
These are one of the cheapest and fastest items to produce. In as little as three working days, you can have hundreds of these fair wristbands and bracelets delivered right to your doorstep. These gel bracelets can even come in different varieties to make your message stand out even more. Some examples of these include debossed, embossed, printed types, giving you lots of options for promoting your brand. You can even have your company website printed on them to direct potential business partners.
With these options at your disposal, the most ideal option depends on the type of message you want to send and the size of your budget. If you want don’t mind spending the extra money, then you can opt for more useful everyday items like customized flash drives. But if you want a cost-effective means to generate leads to your site, then simple items like lanyards or silicone rubber wristbands will do.
